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Merry christmas

Wishing you a joyful holiday from our CEO Tapani


by Louise Wahlström

As we approach the holiday season, I want to take a moment to express my gratitude towards all healthcare workers facing immense challenges. Budget constraints, never-ending struggles with troublesome IT systems, working under constant stress and risk of burn-out. Despite the hurdles, you continue to provide exceptional care and support, making a significant difference in people’s lives.

The healthcare market is undergoing a digital transformation and even if the concept sounds promising, the big question looms: does it truly deliver the intended value? To make digital patient contact management truly effective, we need to understand how various contact channels shape unique interactions and advantages. I find this insight to be key for ensuring that digital pathways not only should enhance accessibility for patients seeking care but also foster a more supportive and efficient workspace for our dedicated healthcare professionals. After all, human dialogue remains at the heart of successful healthcare digitalization.

Find time to talk

The personal dialogue cannot be the price we pay for digitalization within patient contact management. More and more innovative IT solutions are entering the market, all attempting to solve the healthcare crisis, but are they doing more harm than good? The solutions need to actually save time, and alleviate stress, and create space for the important conversations between patient and healthcare provider, because if not then what are we striving for?

Embracing new technology like AI and digital support presents remarkable opportunities for us. These advancements offer a chance to ease the strain on our healthcare system by introducing automation and self-service options. By doing so, we can alleviate administrative burdens on our healthcare professionals and provide patients with more flexible care schedules. Yet, it’s equally vital to assess which contact methods suit various situations best.

Let healthcare professionals steer the wheel

This way, we empower healthcare to steer the wheel, managing incoming requests efficiently. This balance not only benefits our dedicated healthcare providers but also ensures accessible care for all of us. Amidst our drive to streamline and digitize, it’s crucial not to lose sight of the human element—the stories that make each individual unique. It’s this narrative that we must cherish while pursuing efficiency and standardization in healthcare.

May the upcoming holidays bring you some well-deserved rest. Your contributions are the foundation of our success, and I am excited about the possibilities the coming year holds for us.


Wishing you a joyful holiday season and a happy New Year!

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